Kelly Kits vs The Dollar Store

So a few weeks back I bought a voucher on Mamabargains for 3 months of Kelly Kits. I had seen them on talk shows before. They're these cute little craft kits that come in the mail monthly. They contain everything for 2 children to create a masterpiece! I thought this would be great for the kiddos. Something that could come in the mail for them to do on a rainy day or a day where I need 10 minutes to myself.
Well my first kit came yesterday. Bear had school, so it was just Monkey and I. When I got the parcel I thought it was sort of thin, I was like hmmm I wonder what it is!!!! When I opened, to say huge disappointment would be an understatement. A Canadian subscription to Kelly Kits is $19.99/month or $199.99/year. I probably got $2 worth of craft items. See picture below.
This made me rethink. What's so hard about going to the dollar store, picking up $20 in craft supplies, which would be a lot of stuff! But take the time to cut it ourselves and bag them up in zipper bags. I plan on doing this in the upcoming weeks. Look for a post on that :)
I'm not usually one to complain about this kind of stuff, but this was just a little ridiculous to me. Usually it would be okay, not doing that again, but look at the picture. Would you pay $19.99 for that? Now to be fair, I will post my remaining two kits.